AFP Fundamentals of Fundraising Course

 (Formerly Essentials)

 

The new AFP Fundamentals of Fundraising Course will be available for AFPGV Members and Non-Members this fall, beginning on September 14, 2010.  The course will be offered at a full certificate course price of $390 for members and $490 for non-members.  And new this year, individual modules (no certificate) will be offered at $79 each for members and $109 each for non-members.  

 

This new course was developed with a foundation from the Essentials of Fundraising Program and the First Course and is composed of seven modules that have been designed by experienced fundraising professionals to meet the real-world needs and challenges nonprofit organizations face every day.

 

This 16 hour program includes case studies and projects for groups and individuals, making the learning experience both substantive and enjoyable. The AFP Fundamentals of Fundraising Course offers a complete overview of the development function, featuring the most current information and techniques. This intensive program will provide an overview of skills, techniques and program components for individuals with zero to four years of fundraising experience.

 

The modules are:

 

Module 1: Overview of Fundraising

Module 2: Developing a Comprehensive Solicitation Program

Module 3: Building & Sustaining Relationships

Module 4: Marketing for Ongoing Success

Module 5: Securing the Gift

Module 6: Volunteers – Partners in Fundraising

Module 7: Management & Accountability

 
  
 

Essentials of Fundraising Testimonials

 

“The Essentials of Fundraising Program packed a ton of great information into five classes that flew by so quickly.  I still take out my Essentials binder and refer to what I have learned.  The best part is that the classes are taught by our very own colleagues who understand the fundraising climate in Rochester, and they are happy to follow up and share more information if requested.  I have tremendous respect for my instructors and colleagues, some of whom have become great friends as well as trusted advisors.  Essentials provides the foundation to a great fundraising experience.”

 

Alison Martinez Finstad

Development Manager

Association for the Blind & Visually Impaired (ABVI)-Goodwill Industries of Greater Rochester, Inc.

 

 

 

“The advantage of participating in The Essentials of Fundraising, was connecting with the likes of Mark Peterson, CFRE, President & CEO, Greater Rochester Enterprise; Kelly Gagan, CFRE, Vice President, Nazareth College; Carolyn Hunt, CFRE, Grant Specialist, Rochester City School District; Colleen Brade, CFRE, Director of Donor Stewardship, Rochester Institute of Technology; Karen Gaffney, CFRE, Vice President Partners Foundation, Al Sigl Community of Agencies, and Eric Shoen, CFRE, Director of Gift Planning, Rochester General Hospital. After the first of five classes, you will realize that you’ve gotten your tuition’s worth through added knowledge and through networking.”

 

Rodney Allen Young
Senior
Resource Development Associate/AALDP Coordinator
United Way of Greater Rochester